U.S. consumers spent nearly 62% more on simulation games in 2020 than in 2019, according to Sensor Tower.
Among the top 12 mobile game genres, simulation saw the strongest growth, with gamer spending increasing 61.8% year-on-year to $ 2 billion.
Additionally, the sandbox subgenre turned out to be the most lucrative at $ 936 million, an 86.2% year-over-year increase. Roblox has been the main source of this impressive growth, with the game grossing $ 746.4 million in the United States last year.
Roblox had a successful year in 2020, with the gaming platform surpassing $ 2 billion in spend for mobile gamers in October. The company hopes to continue its momentum as it goes public via direct listing.
Meanwhile, the casino genre was the second fastest growing genre with $ 4.5 billion via player spending, a 49% year-over-year increase. In addition, the casino was the most profitable category last year.
By the way, the lifestyle turned out to be the third fastest growing genre. It generated $ 770.5 million after growing 47.5% year-on-year. The top five genres were supplemented by shooter and RPG, which increased player spending by 42.6% and 40.8% respectively.
However, on the download front, the casino genre came out on top. Among its top 100 games, the category recorded 163 million downloads in the United States, a growth rate of 27.5% year-on-year. Additionally, with 79 million downloads, slots proved to be the most popular subcategory.
Meanwhile, the puzzle genre was the second fastest growing category via downloads, as it racked up 503 million installs, a 19.5% year-over-year increase. In addition, it was also the second category in terms of profit, as it generated $ 4.4 billion.
Simulation comes third in terms of downloads. The genre grew 11.2 percent as it generated 238.5 million installs.
Surprisingly, in the United States, the hyper-casual genre saw a 12.3% drop in downloads, with its Top 100 titles registering 781.2 million installs. However, worldwide the genre has grown by over a billion downloads.